AB Svensk Vitaminindustri, the manufacturer of GOOD GUM®️, is a small independent company. We've taken the world's most popular stimulant, caffeine, and refined the way it's consumed. By chewing caffeine- and vitamin-enriched gum, its active ingredients are released much faster than by the conventional way of drinking it. One piece of chewing gum is equivalent to a large cup of coffee or an energy drink. No calories and completely vegan. The cheapest way for you to get energy. The best way for our planet to give you energy.